In spearheading the interior design for this distinctive project, our team sought to seamlessly integrate the iconic Harley-Davidson brand into every facet of the scheme. The chosen materials—raw stone, concrete, chequered metal—were carefully selected to evoke the rugged and timeless spirit synonymous with Harley-Davidson. A bold color palette comprising shades of orange, black, and stainless steel further accentuates the brand's globally recognized aesthetic.
The showroom, set within a spacious warehouse featuring lofty 12-meter-high ceilings and an intermediate mezzanine, serves as an impressive canvas for our design vision. A focal point of the space is a dedicated area showcasing a perpetually running Harley-Davidson engine, housed within a transparent enclosure that both protects and highlights the mechanical masterpiece. In addition to the showroom's display elements, our design extends to the practicalities of a service and parts area situated at the back of the facility. This zone includes essential amenities such as bike washing facilities and a machine shop, ensuring a comprehensive and functional space for both enthusiasts and professionals alike.
In essence, our design endeavors to encapsulate the very essence of the Harley-Davidson brand, providing customers with an unparalleled retail experience. Beyond the tangible elements, the layout and aesthetics of the showroom collectively contribute to an immersive and authentic journey through the world of Harley-Davidson, making it a destination that not only sells motorcycles but also celebrates the lifestyle and legacy associated with this globally revered brand.